Unit 3 - Creative Media Industries -Lesson 1
- Explain what the creative Media Sector is
- State the names of the different sectors that make up the Creative Media Industry
- Key Vocabulary
- State the structure and ownership of the creative Media sector.
Activity 1
Watch the Clip. Write down the name of the Media Sector you think the images represent.
https://animoto.com/play/jA8Zak3sqKYVlohaeC1DkQ
Television - BBC
Interactive Media - Google
Film Industry - Warner Brothers
Animation productions - Dreamworks
Television - SKY
Social Media - Facebook
Press Publishing - The Sun
Activity 2
Go in 2:13 before As a whole group, watch the You Tube video and and write 3 points that this Tube You video tells you about the Creative Media Industry. (http://youtu.be/8Z1MvJQ2TLE) Copy and paste this into
The creative media in the video talks about how the Newspaper Press has many different types of paper the public may be able to read, but the two main published Newspaper are 'The Sun' and 'Times'. The Sun is a tabloid newspaper witch has more of a prominent emphasis on its images than its documented materiel, Times on the other hand is a broad sheet witch emphasis on its documented materiel than its images.
The Sun is more of a light hatred and almost comedic Newspaper as most of its front page titles are either direct jokes or puns, an example to The Sun's humour is the infamous tittle 'Bin Bagged' in response to the assassination of Osama Bin Laden. As mentioned before The Sun is a tabloid witch means that The Sun focuses on the more general gossip that is spread around the public with some journalism with other media outlets, investigations and interviews.
Times is a broad sheet newspaper witch goes to extensive research involving media outlets and personal interviews with know contributes towards a story. Unlike The Sun Times dose not have a comedic under tone, focusing on the facts and given information. Times display is more formal and filled with particular information on certain subjects that give detail descriptions of the occurrences.
The video then goes on to talk about television. In television there are two types of television, commercial and non-commercial these types of television are what make up the marketing of television.
Non-commercial are programs such as BBC, these programs feature the news and are founded through taxes by the viewers of television. Then there is commercial witch are channels such as itv and 4oD are funded through its advertised breaks from the news programming.
The Sun is more of a light hatred and almost comedic Newspaper as most of its front page titles are either direct jokes or puns, an example to The Sun's humour is the infamous tittle 'Bin Bagged' in response to the assassination of Osama Bin Laden. As mentioned before The Sun is a tabloid witch means that The Sun focuses on the more general gossip that is spread around the public with some journalism with other media outlets, investigations and interviews.
Times is a broad sheet newspaper witch goes to extensive research involving media outlets and personal interviews with know contributes towards a story. Unlike The Sun Times dose not have a comedic under tone, focusing on the facts and given information. Times display is more formal and filled with particular information on certain subjects that give detail descriptions of the occurrences.
The video then goes on to talk about television. In television there are two types of television, commercial and non-commercial these types of television are what make up the marketing of television.
Non-commercial are programs such as BBC, these programs feature the news and are founded through taxes by the viewers of television. Then there is commercial witch are channels such as itv and 4oD are funded through its advertised breaks from the news programming.
Activity 3
In your groups of three match the Key Concept to the Definition and Example.
Globalisation - The process of International of world news, products, ideas, and other aspects of culture.
Cross media - Is the combination of two or more companies of different types usually involving a parent company.
Media Conglomerates - Is when one company owns media services and products from different types of media.
Publicly Funded - Funded through tax money. i.e. the public pay through their taxes.
Local - Usually refers to the local area.
Public Service Broadcasting - Network is obligated to broadcast programming of public importance, including news, current affairs, children's religious programing as well as party election broadcasting on behalf of the major political parties and political events.
Franchise - Ownership of the characters and setting of a film, video game, book etc.Commercial - Funded by the revenue from broadcast advertisement.
National - Owned, controlled, or financially supported by the state.
On Demand Channels - a service provided by the channel so viewers can watch program's from that channel online.
World Service - The international broadcasting is currently funded by grant-in-aid through Foreign and Commonwealth Office of the British Government.
Activity 4
In your groups, go onto the Internet www.creativeskillset.co.uk and research the media sectors
copy and paste the grid below and answers the questions in the grid into a new bog called Unit 3 Creative Media Industries - 24-Feb-2015
Advertising
| |
1. What is your favourite TV advert?
|
Terry Crews Old Spice Muscle Music.
|
2. What company made it?
|
Old Spice.
|
3. Name 4 big advertising agencies in the UK and list some of the adverts they have made?
|
Delineo.
Artavia Group Ltd. TBWA_Worldwide. The Candidate Advertising. |
4. Who is it aimed at?
|
Primarily men but also women as for sex appeal and a gift.
|
5. How many people work in advertising in the UK?
|
There is an estimate of over 500,000 people work in jobs are funded by advertising revenues in the UK.
|
6. Who regulates in the UK?
|
The ASA is the UK's independent regulator of advertising across all media.
|
Television
| |
1. What is your favourite TV programme?
|
Breaking Bad.
|
2. Which company makes it?
|
AMC.
|
3. What is commercial TV?
|
Commercial TV is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship.
|
4. Give 3 examples example of a commercial TV channel? One of which must include a subscription channel?
|
Sky1.
4oD. Gold. |
5. What is a subscription channel?
|
Subscription-based television services, usually provided by both analog and digital cable and satellite television, but also increasingly via digital terrestrial and internet television.
|
6. What is publicly funded TV?
|
Publicly funded Tv receive funding from diverse sources including license fees, individual contributions, public financing, and commercial financing.
|
7. Give an example of a publicly funded channel?
|
BBC.
|
8. What is TV on demand?
|
On Demand are systems which allow users to select and watch/listen to video or audio content when they choose to, rather than having to watch at a specific broadcast time. IPTV technology is often used to bring video on demand to television and personal computers.
|
9. How many people are employed in television in the UK?
|
There is a total workforce of around 76,000 people employed in the Television industry.
|
10. Who regulates TV in the UK?
|
Ofcom.
|
Game Industry
| |
1. Name a computer game your familiar with?
|
The Legacy Of Kain series
|
2. Which company makes it?
|
The original developer was Silicon Knights but was moved to Crystal Dynamics.
|
3. Is this company multinational? National or local?
|
Multinational.
|
4. How many people are employed in the Game industry in the UK?
|
30-60,000
|
5. Who regulates the game industry?
|
PEGI, the Pan European Game Information.
|
No comments:
Post a Comment